← Open Interactive Timeline Board

LPP SA

Companies/Poland  •  Curated by Admin Timeline.sg

LPP SA is a Polish fashion retail company founded in 1991, known for brands like Reserved, Cropp, House, Mohito, and Sinsay. It grew from a small trading firm to a leading Eastern European retailer with a global presence, listing on the Warsaw Stock Exchange in 2002.

Chronological Storyline (34 Milestones)

1991 CE

LPP SA Founded

Marek Piechocki and Jerzy Lubianiec establish LPP SA in Gdańsk, Poland, as a trading company with initial capital from personal savings. #corporate #fashion )

LPP SA Founded
LPP SA Founded
By 9811mm - Own work, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=163368433
1995 CE

First Retail Store Opened

LPP opens its first retail store in Gdańsk, selling imported clothing and testing the Polish market. #retail )

1999 CE

Reserved Brand Launched

LPP launches the Reserved brand, which becomes its flagship chain of clothing stores targeting the mid-market segment. #brand #fashion )

2002 CE

IPO on Warsaw Stock Exchange

LPP SA lists on the Warsaw Stock Exchange (WSE), raising funds for expansion. The IPO is a milestone for Polish retail. #finance #IPO )

IPO on Warsaw Stock Exchange
IPO on Warsaw Stock Exchange
By Adrian Grycuk - Own work, CC BY-SA 3.0 pl, https://commons.wikimedia.org/w/index.php?curid=89247109
2004 CE

First Flagship Store in Warsaw

LPP opens a flagship Reserved store in central Warsaw, setting a new standard for Polish fashion retail. #retail #expansion )

2005 CE

International Expansion Begins

LPP enters the Czech Republic and Slovakia, opening first stores across the border. #international #expansion )

2007 CE

Cropp Brand Launched

LPP launches Cropp, a streetwear-inspired brand targeting younger consumers. #brand #fashion )

2008 CE

Entry into Hungary and Romania

LPP opens stores in Budapest and Bucharest, expanding its Central European footprint. #expansion #retail )

2009 CE

House Brand Launched

LPP introduces House, a women's fashion brand known for affordable trends. #brand #fashion )

2010 CE

Entry into Russian Market

LPP opens first Reserved store in Moscow, entering the large Russian retail market. #expansion #Russia )

2011 CE

Mohito Brand Launched

LPP launches Mohito, a sophisticated women's fashion brand targeting a more mature audience. #brand #fashion )

Mohito Brand Launched
Mohito Brand Launched
By Ralf Roletschek - Own work, CC BY-SA 3.0, https://commons.wikimedia.org/w/index.php?curid=43685923
2012 CE

First Store in the United Kingdom

LPP opens a Reserved store in London, marking its entry into Western Europe. #UK #expansion )

2013 CE

Sinsay Brand Launched

LPP launches Sinsay, a youth-oriented low-cost fashion brand for fast fashion shoppers. #brand #fashion )

2013 CE

Central Distribution Center Opened

LPP opens a large logistics hub in Pruszcz Gdański, improving supply chain efficiency. #logistics #operations )

2014 CE

Expansion in Germany and Austria

LPP opens its first stores in Berlin and Vienna, strengthening its presence in Western Europe. #germany #austria )

2015 CE

E-commerce Platform Launched

LPP launches online shopping for Reserved, followed by other brands, boosting digital sales. #ecommerce #digital )

2016 CE

Revenue Exceeds 4 Billion PLN

LPP reports annual revenues above 4 billion PLN for the first time, driven by international growth. #finance #growth )

2017 CE

Entry into Balkan Markets

LPP opens stores in Croatia and Slovenia, expanding into Southeast Europe. #balkans #expansion )

2018 CE

Mobile App Launched

LPP releases a mobile shopping app integrating loyalty programs and personalized offers. #mobile #retailtech )

2019 CE

Entry into Indian Market

LPP opens its first stores in New Delhi, India, through a franchise agreement. #india #expansion )

2019 CE

Net Profit Surpasses 500 Million PLN

LPP achieves record net profit of over 500 million PLN, reflecting strong operational performance. #finance #profit )

Mar 1, 2020 CE

COVID-19 Store Closures

LPP temporarily shuts all stores in Poland and abroad due to the pandemic, pivoting to online sales. #covid19 #crisis )

COVID-19 Store Closures
COVID-19 Store Closures
By Gustavo Basso - https://www.flickr.com/photos/gustavocb/49913440386, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=112916636
Jun 1, 2020 CE

E-commerce Revenue Surge

LPP reports a 150% increase in online sales as consumers shift to digital shopping during lockdowns. #ecommerce #growth )

2021 CE

Revenue Exceeds 10 Billion PLN

LPP achieves annual revenues over 10 billion PLN for the first time, driven by post-pandemic recovery and e-commerce. #finance #milestone )

2021 CE

Expansion into Middle East

LPP opens flagship stores in Dubai and Riyadh, entering the lucrative Gulf market. #middleeast #expansion )

Mar 1, 2022 CE

Exit from Russian Market

Following the Russian invasion of Ukraine, LPP decides to close its 20 stores in Russia and cease operations. #war #exit )

2022 CE

Sustainability Strategy Announced

LPP commits to using 100% sustainable materials in its collections by 2025 and launches recycling programs. #sustainability #ESG )

2022 CE

New Logistics Center in Łódź

LPP opens a state-of-the-art automated distribution center in Łódź to support online and offline growth. #logistics #investment )

2023 CE

Entry into Turkish Market

LPP opens its first stores in Istanbul, Turkey, through a joint venture. #turkey #expansion )

2023 CE

Stock Split and Dividend Increase

LPP announces a 10:1 stock split and raises its dividend payout ratio, rewarding shareholders. #finance #dividend )

2024 CE

Launch of Affiliates Program

LPP launches a global affiliate marketing program to boost online traffic and sales. #marketing #digital )

2024 CE

CEO Succession Plan

Founder Marek Piechocki steps down as CEO; Przemysław Lutkiewicz appointed as new CEO. #leadership #transition )

2024 CE

Record Market Capitalization

LPP's market cap exceeds 20 billion PLN, making it the largest fashion retailer on the WSE. #finance #marketcap )

2025 CE

Planned Expansion into Brazil

LPP announces plans to enter the Brazilian market through franchise partnerships. #brazil #expansion )